Social Media Marketing
SMM or Social Media Markeing is similar to viral marketing where word of mouth is created not through friends or family but through the use of networking in social bookmarking, video, photo sharing website, RSS feeds and Blogs.
Social News Sharing works by creating news worthy events, videos, tweets, or even blog entries that attract attention, become viral in nature and multiplies in the social network through user to user contact.
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Social Networking can be effectivley used as a on line conversational paltforms by business to projects their vision, thoughts and ideas on a continuous basis. Conversations that happen in social media should add value, should give Facts, Figures and Trivia which makes one more knowledgeable or opinion that sets you thinking. Social Networking is analogus to a Club membership in Traditional Marketing. The idea in is to join a community which represents your intrests, Listen and Share opinion and ideas which builds trust thereby becoming well known in the community for other to refer you or to do business with you. Social Media is an on going process and there is no such thing a social meida campaign. Although unrelated to SEO a well thought out SMM strategy can positively influence search engine rankings. |
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