Web Analytics

By far the most important and most neglected aspect of e-Marketing is web analytics. Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage .

Web Analytics is the process by which you can find out what interests people on your site, so that you can focus more energy, investment, and focus there in order to increase income

Web Analytics provide you with following important information

• The number of people visting your site.
• The number of returning vistors to your site.
• The time spent by the vistor on your site.
• The number of pages visited and the sequence in which they have visited.
• The origin of the vistor viz search engine, bookmarks, banner ads or directly.
• The Number of visitors who have bookmarked your site.